"Culture today is infecting everything with sameness. Film, radio, and magazines from a system. Each branch of culture is unanimous within itself and all are unanimous together. (M. 41)"
- What I understand from this is that we are all connected through one simple idea. Media has us all connected to the point where we can receive information no matter what system we use. (I don't think I understand correctly)
"The conspicuous unity of macrocosm and microcosm confronts human beings" (M,41)
- Macrocosm: The great word or universe
-Microcosm: a little world
This quote is a double negative to me and yet I cant help but feel there's a bigger meaning that i missing.
"all mass culture under monopoly is identical and the contours of its skeleton , the conceptual armature fabricated by monopoly are beginning to stand out."
-???
Culture lag: the backwardness of American consciousness in relation to the state of technology
"Those who deplore it as a betrayal of the ideal of pure expression harbor illusions about society" (M, 51)
- Media harbors illusions about society
"the culture industry is pornographic and prudish. It reduces love to romance."
- I love this quote for the soul fact that it uses a term that is sometimes harsh to the ear in to meaning something positive and deep.
Going through the rest of the chapter I believe that I have a somewhat grasp of the material. The main idea that was the theory that though western culture used to be divided into middlebrow and lobrow, the modern view of mass culture is that there is a single marketplace in which the best succeed. The media companies are the centralized power that is in control of production and distribution to the few remaining corporations.
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